W A J D I Z O G H B I







After graduating From Alba as a product designer, I moved to France to continue exploring the design world and my capacities and enrolled in a Global Design research and innovation Master’s Program.
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My work has changed and evolved over the years but he still maintained specific characteristics such as the simplicity and practicality or the products. I try to comprehend my emotions and subconscious thoughts and reflect them throughout the design process. I am extremely conscious of the smallest details as much as the overview of the final product
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My passion for photography never ends , i love to explore the original way of capturing the moment with a film camera , giving way to the surprise element when developing the film.
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I try to comprehend my emotions and subconscious thoughts and reflect them throughout the photography. I am extremely conscious of the smallest details as much as the overview of the final canvas.
From the grains and noise on the final photo, I seek beauty in imperfections, I try to reflect the light that my eye catches in Black and white, the infinite sensibility of the monochrome specter as well as the geometric edgy lines reflect the simplicity of my work and engraves my personality in the photos.
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The YAD collection is an assortment of traditional Lebanese handicrafts that were developed by the United Nations Industrial Development Organization (UNIDO) with the aim of supporting a number of local artisans across Lebanon.
The project has established a way to create a sustainable better life for the involved families and communities coming from remote rural areas and/or underprivileged backgrounds. Work has been done hand in hand with artisans and various local producers to upgrade the process of production and introduce contemporary art to the existing lines.
The Collection features handmade products such as soap, tableware and home decoration items that include the art of tulle-bi-telli, or metal thread embroidery, otherwise known as “Tark el Fouda” in Arabic. The pieces combine elegance and originality with hundreds of years of tradition and culture.
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During this project, i worked on developing more than 20 products in the handicraft sector, the results were more than satisfying, the project consist on helping the handicrafts in Lebanon hovering around 3 sectors : Traditional soap making in the south and north, Jezzine famous cutlery and Tulle-Bi-Telli in Baalbeck.
Throughout this project, i was creating, modifying, and improving the designs in order to fit the capacities of the handicrafts and beneficiaries, the challenge was to obtain a high end product while keeping the handicraft spirit in it.
Being the only Product Designer, my experience with the UNIDO helped me with the communication skills, and on how to translate the design to the handicrafts, and during this project i developed many other skills, as the followup with the producers, the research on materials and the traditional know how.




Erica is a "naked lamp " the design is simple : We undressed the normal lamp on your table and left the skeleton.
Erica is a "sexual lamp" too , you dim the light by simply throwing your underwear on it , the rings will hold the clothes and give a
stunning and artistic shadow and dimming .
The core material is CORIAN , the rings are made with copper and polished steel.




BO-01 is a new concept of the hands free telephone at home , it
is made to communicate while working / cleaning / busy ...at home.
It uses a high end technology of voice recognition and all the features ( as music player , dialing, voicemail...) are hands free.
The design is adapted to Bang & Olufsen , minimalist and defining the Scandinavian design
The body is made from polished mate treated aluminium , the wall-mount is made from copper/brass as the assembly joint.




M-PLIFIER is a wooden amplifier for iphone 6/6s/7 .
This wooden amplifier is natural , it amplifies the sound of the phone by using simple physics and resonnance to amplify the sound up to 8 time .
The design in this piece of art meets the fonction , the cube is a assembly of 10 layers of wood giving the inner shape of a cone.
M-PLIFIER is made from dark walnut wood , and light oak to maximize the sound .




BOX-IT is a working desk dedicated to those who draw , sketch and have a lot of tools .
The boxes built in the desk help to arrange the tools and media .
The design is so simple and clean leaving a big space to work while having enough storage in the boxes .
BOX-IT is made from massif wood and woodplanks with a hidden steel structure to hold the 2 parts together.




Inconscient / Conscient is a conceptual project that started as a research on the unconscious design and the habits in the design thinking process .
The project consist of 4 chair , each chair started as a drawing from an unconscious mind ( the girl draw a chair unconsciously) , the sketch was interpreted by me , and I involved my consciousness in the design to make every chair functional/ minimal / art.
The Concept is to reveal the unconscious part of the design process




BASCULE is a high end finnished toy for kids , it is a new form of rocker , it is the kind of toy that last for a lifetime .
The design is made from 3 layers of light oak wood , assembled together by a cylindrical dark hard walnut ,
the BASCULE is unique by its assemble , you can assemble it by youself .
The wood is chosen and treated , non-toxic and the colors are the ones of the wood ,